Blog

What it takes to run a clothing brand in Pakistan - Musings, Journey and Tidbits from behind the scenes action! Ep. 4
What it takes to run a clothing brand in Pakistan - Musings, Journey and Tidbits from behind the scenes action! Ep. 4
What it takes to run a clothing brand in Pakistan - Musings, Journey and Tidbits from behind the scenes action! Ep. 3
What it takes to run a clothing brand in Pakistan - Musings, Journey and Tidbits from behind the scenes action! Ep. 3
Every Girl is a Maharani: Introducing Matching Mother-Daughter Pishwas & Kaftans for Eid 2026
Every Girl is a Maharani: Introducing Matching Mother-Daughter Pishwas & Kaftans for Eid 2026
Stay Cool, Look Regal: Lightweight Chiffon & Silk Twinning Outfits for Summer Eid 2026
Stay Cool, Look Regal: Lightweight Chiffon & Silk Twinning Outfits for Summer Eid 2026
Affordable Luxury: Ready-to-Wear Matching Mother-Daughter Looks That Don't Break the Bank
Affordable Luxury: Ready-to-Wear Matching Mother-Daughter Looks That Don't Break the Bank
From Lahore to Your Doorstep: How to Order Matching Eid Outfits in the UK, USA, & Beyond
From Lahore to Your Doorstep: How to Order Matching Eid Outfits in the UK, USA, & Beyond
Celebrate Your Roots: Why Tabassum is the Global Choice for "Mommy and Me" Twinning
Celebrate Your Roots: Why Tabassum is the Global Choice for "Mommy and Me" Twinning
The "Perfect Fit" Guide: How to Measure Yourself for Tabassum RTW
The "Perfect Fit" Guide: How to Measure Yourself for Tabassum RTW
Pishwas vs Anarkali: A guide to South Asia’s most iconic silhouettes
Pishwas vs Anarkali: A guide to South Asia’s most iconic silhouettes
Effortless Eid Chic for the Middle East: Breezy Pishwas & Kaftans
Effortless Eid Chic for the Middle East: Breezy Pishwas & Kaftans
The Global Buyer’s Guide: 10 Reasons Why Tabassum is the Gold Standard for International Eid Shopping
The Global Buyer’s Guide: 10 Reasons Why Tabassum is the Gold Standard for International Eid Shopping
Why Ready-to-Wear (RTW) is the Secret to Stress-Free Celebrations Abroad
Why Ready-to-Wear (RTW) is the Secret to Stress-Free Celebrations Abroad
The Anatomy of a Perfect Pishwas: Why the "Flare" Matters
The Anatomy of a Perfect Pishwas: Why the "Flare" Matters
The Nanhay Collection: Teaching the Next Generation to Love Their Roots
The Nanhay Collection: Teaching the Next Generation to Love Their Roots
Before the Anarkali, There Was the Pishwas
Before the Anarkali, There Was the Pishwas
What is a Pishwas? A Quick Guide to This Timeless South Asian Outfit
What is a Pishwas? A Quick Guide to This Timeless South Asian Outfit
How to Incorporate Pantone’s Cloud Dancer (2026) Into a Desi Pakistani Wardrobe
How to Incorporate Pantone’s Cloud Dancer (2026) Into a Desi Pakistani Wardrobe
Top Pakistani Wedding Trends 2025 and 2026: From Pistachio Greens to Minimalist Nikah Looks
Top Pakistani Wedding Trends 2025 and 2026: From Pistachio Greens to Minimalist Nikah Looks
Miss Universe Pakistan Roma Riaz in Tabassum for Miss Universe’s Opening Ceremony — Redefining Beauty and Belonging
Miss Universe Pakistan Roma Riaz in Tabassum for Miss Universe’s Opening Ceremony — Redefining Beauty and Belonging
The Day Dadi Became a Girl Again
The Day Dadi Became a Girl Again
How to Take Care of Your Chiffon Pishwas: A Maharani’s Guide to Timeless Elegance
How to Take Care of Your Chiffon Pishwas: A Maharani’s Guide to Timeless Elegance